He’s called The Ray, and his name is Ray!
Can’t remember when he was re-introduced into the current DC continuity – if it was before or after his appearances in the CW shows – but he’s the perfect kind of character to retcon in almost any way. Beloved by some, I’m sure, but still obscure, and yet still has some name recognition. I was never a huge fan, but loved his visuals, and I did genuinely get excited when he appeared on the CW shows.
I will say, I also liked the New52 version, but he never really made a splash, so Ray-Ray is a welcome presence.
I’m sure someone’s mad he’s gay now, but fuck those assholes.